I was commissioned to create digital ads for Despegue Científico, a STEM program dedicated to promoting scientific and technological innovation in the Caribbean. These ads were designed for platforms like Facebook, Instagram, and LinkedIn to engage a wide audience, including students, educators, and professionals. The ads emphasized the program’s core themes, such as advancing scientific knowledge and fostering innovation, using visually compelling and interactive elements to capture attention and encourage participation. Explore how these digital campaigns successfully expanded the program’s reach and influence across social media, driving engagement and interest in STEM fields.